Help Center

Import your products into GoDataFeed

Jason S
Jason S
  • Updated

Your products

GoDataFeed empowers retailers, brands and agencies to automate and optimize product listing feeds. Product data is imported into our system from a primary source and any supplemental files.

Unlike a PIM or similar systems, GoDataFeed does not provide the ability to create new products or manually edit product details from within our app. These capabilities are best provided by PIMs or eCommerce platforms like Shopify, BigCommerce, Magento, WooCommerce and many others.

How to import your product catalog

Expand the tabs below and follow the steps outlined to import your product catalog into GoDataFeed: 

  • Your Primary Source in GoDataFeed refers to the shopping cart platform or catalog file that contains your product data, which you will be connecting in this first step of the import process. You will only need to perform this Primary Source set up process once.

    On your Dashboard screen the 'Getting started' card, click the 'Connect Primary Source' button.

    step 1 connect primary source.png

    Now, click on your shopping cart platform or the type of file you need to connect to GoDataFeed:

    source select.png

    On the 'Primary Source' page you will need to complete the information in the left-side 'Import source' card that pertains to your selected shopping cart platform or file type.

    The Help Center article for this source will be displayed in the card on the right-side of the screen as shown in the screen below.

    Following the steps outlined, and click 'Save' to automatically trigger the first import of your product catalog.

    source page settings.png
  • Import times vary depending on the size of your product catalog.

    If you've navigated away while your import is processing, simply go to the 'Import' tab select 'Catalog' to see your products on-screen within our App:

    catalog page.png


    Although you can search for products here in the catalog table, it's recommended you download your imported product catalog data to review and to assist you in your feed set ups.

    To download your imported product catalog, click the 'Download' button in the left-side menu. A products.csv will appear in your computer's 'Downloads' folder:

    import review.png

    Open the 'products.csv' file on your computer. Scroll through the file to review your product data as we are importing it from your primary source.

    The top row of the file displayed the source data fields importing into GoDataFeed, see the screen highlighted below. These are the product data field values you will map into your feeds.

  • Merge files – or supplemental data files – are secondary data sources that allow you to add additional products or product data attributes to your catalog without adding or modifying data in your store platform. Check out this explainer video, and review our full Help Center article about Merge files for more information on how to set up and import merge files into GoDataFeed.

  • Once your product data is imported successfully into GoDataFeed, you need to review the following settings:

    • Review import field mapping (Optional). Because our system auto-maps your product data source fields (the fields you reviewed in the top row of your downloaded products.csv file from Step 2 above) into our system's fields -- the system fields are internal database columns that are used to map feeds -- you only need to review import mappings if you have a custom setup or requirements here. Simply navigate to the 'Import' tab > 'Mapping' to review.

    • Use filters to exclude products from the import (Optional, additional monthly fee required). Although you can filter products at the feed level, this feature can be useful if you have thousands or hundreds of thousands of SKUs, and you do not wish to import and submit these products in your feeds. Learn how to create filter rules to exclude certain products from being imported into your GoDataFeed store. This feature requires an add-on fee only available to the Plus, Pro, and Premium plans.

    • Verify SKU allotment. Allotment refers to the number of SKUs set to import into your GoDataFeed store from your primary source.

      Navigate to 'Import' > click 'Allotment' on the left-side menu to review the number of SKUs currently set to import into your GoDataFeed store. Allotment is set in intervals of 1,000 and can be adjusted at any time here in our App. 

      Simply enter in a new total number of SKUs (remember, only enter values in increments of 1,000) click 'Save' > click to approve any fiscal changes to your monthly subscription.


      Our system will detect when new SKUs are available in your primary source, and you will need to increase your allotment to import these SKUs into GoDataFeed.

      The 'Allotment' will display a warning icon, and the Allotment page will confirm how many SKUs are being detected. You will need to enter in a new allotment value that will include all new SKUs if you want to import them into GoDataFeed. 

      In this example, to import the additional 207 SKUs, 1,300 would need to be the new allotment value entered here:

      allotment reached.png

    • Verify the import schedule and/or add import times (Recommended). Navigate to the 'Schedule' page in the left-side menu of the 'Import' tab to view your import schedule. Our system's default import time is set to 2:00 am EST. Simply click the pencil icon highlighted here to change any of your import times > select a new time from the dropdown and click the blue checkmark to update. 

      import schedule.png

    • Confirm email alerts settings. Subscribe to email alerts about your product catalog import status, including if the import process fails, completes or you have reached your maximum allotment under the 'Import' tab> 'Email alerts'.


If you are experiencing issues with your import, please contact our Support team

Open support ticket


How the import process works

The import process will go through steps to download, parse, load and import your data from your sources to our internal database.

import step.svg

  1. The Import process starts when an import is automatically triggered at the set import time, or by manually triggering an import.
  2. Your Primary source data is downloaded.
  3. (Optional) Merge files that have been added to your Store are downloaded.
  4. Data is parsed into a table according to the field mappings.
  5. (Optional) Filter rules are applied to exclude and remove specific rows.
  6. Allotment is applied, and rows above the maximum allowed count are removed.
  7. Finally, we import the data into our internal database.

Primary source Help Center articles

For your reference, below are the links to the Help Center article for all of our accepted file types and direct integrations for primary source. Remember: on the 'Primary Source' page when you select your import source the associated step-by-step Help article to connect the import for that source appears on screen.

Product Catalog Files

Provide your products as one of the below file formats via HTTP/HTTPS, FTP, SFTP, Manual Upload, or via API. We also accept GoDataFeedXML, Google XML, Comma-delimited (.txt), Tab-delimited (.txt), Zip (accepted format compressed in .zip folder), GZip (accepted format compressed in .gzip folder), Semicolon-Delimited (.csv), Generic XML, JSON (.json) file formats via an HTTP link or from an FTP.


Once you have imported your catalog, you will add a channel feed template

NEXT - Add feed templates

Was this article helpful?

7 out of 14 found this helpful

Have more questions? Submit a request



Please sign in to leave a comment.