Tagging products on Facebook allows you to link your posts directly to products in your shop, making it easier for customers to discover and purchase them. Here’s how you can tag products on Facebook:

Prerequisites

• Set Up a Shop: Ensure that you have set up a Facebook Shop and added products to your catalog. You can do this through Facebook Business Manager or by completing the MBE Connection. 
• Product Catalog: Ensure your product catalog is connected to your Facebook Page and that your GoDataFeed is your primary catalog within your data sources. See How to Manage Catalogs and Data Sources in Meta - Facebook and Instagram Shops if you need to remove an old connection. 

Tagging Products in Posts

1. Create a Post:
   • Go to your Facebook Page
   • Click on the "Create Post" box
2. Add Media:
   • Add a photo or video of the product you want to tag
3. Tag Products:
   • After uploading the media, click on the "Tag Products" icon (shopping bag symbol)
   • Select the product you want to tag from your catalog. You can tag multiple products in a single image or video
4. Finalize the Post:
   • Add any text, hashtags, or additional details you want to include in your post
   • Click "Post" to publish

Tagging Products in Stories

1. Create a Story:
   • Go to your Facebook Page
   • Click on your profile picture or the "Create Story" option
2. Add Media:
   • Upload a photo or video for your story
3. Add Product Tag:
   • Tap the "Sticker" icon (smiley face) at the top of the screen
   • Select the "Product" sticker
   • Choose the product from your catalog that you want to tag
4. Publish the Story:
   • Customize your story with text or other stickers if desired
   • Tap "Share" to publish

Best Practices

• High-Quality Images: Use clear, high-quality images of your products to make them more appealing
• Engaging Captions: Write engaging captions that encourage interaction and provide value to your audience
• Call to Action: Encourage viewers to click on the product tags to learn more or make a purchase

By following these steps, you can effectively tag products on Facebook, enhancing your social media marketing strategy and driving sales through your shop. Please note our team specializes in submitting your data to the channel, its best to see the channel for the most recent details within Facebook. 

Unable to Tag Products on Facebook? Troubleshooting Common Issues and Solutions

If you're unable to tag products on Facebook, it might be due to several reasons. Here are some common issues and their solutions:

1. No Product Catalog

   • Issue: You haven't set up a product catalog or connected it to your Facebook Page.
   • Solution: Ensure you have a product catalog set up in Facebook Business Manager and that it's linked to your Facebook Page. You can create a catalog manually or integrate it with an e-commerce platform like Shopify or WooCommerce.

2. Incorrect Role or Permissions

   • Issue: You don't have the correct permissions to tag products.
   • Solution: Make sure you have admin or editor access to the Facebook Page and the product catalog. If you're not an admin, ask an admin to grant you the necessary permissions.

3. Products Not Approved

   • Issue: Products in your catalog may not be approved by Facebook.
   • Solution: Check the status of your products in Facebook Commerce Manager. If they're not approved, review Facebook's commerce policies and make necessary adjustments. 

4. Feature Not Enabled

   • Issue: Product tagging is not enabled on your Page.
   • Solution: Ensure that your Page is eligible for shopping and that you have enabled the shopping feature in Facebook Page settings.

5. Incorrect Page Category

   • Issue: Your Page might not be categorized correctly.
   • Solution: Make sure your Page category is set to something that supports product tagging, such as "Shopping & Retail."

6. Technical Issues

   • Issue: There could be a temporary glitch or issue with Facebook's platform.
   • Solution: Try logging out and back in, clearing your browser cache, or using a different browser or device. You can also check Facebook's status page for any ongoing issues.

7. Regional Restrictions

   • Issue: Product tagging might not be available in your region.
   • Solution: Check Facebook’s help center to see if product tagging is available in your country.

If you have checked all these aspects and are still unable to tag products, consider reaching out to Facebook support for further assistance. They can help identify any specific issues with your account or setup. See full article from Facebook: Troubleshoot product tagging issues for approved content creators 

Additional Resources

• 📌 Facebook: Checklist - Getting started with Facebook Shops
• 📌 Facebook Business Help Center
• 📌 Feed: Facebook - Meta (Facebook): Contact support in Commerce Manager