Several ecommerce platforms offer integrations with channels in order to facilitate connections. Unfortunately this approach doesn’t allow you to do any kind of data optimization or segmentation needed for long-term success.
If you’ve recently made a switch from Shopify’s Google app to a data feed management solution like GoDataFeed, you’ll want to disconnect your Google Merchant Center account from within Shopify. If you don’t disconnect your Google Merchant Center account, the product feeds that GoDatafeed uploads to the Merchant Center will be intermittently overwritten with unoptimized data from Shopify’s Google app.
To prevent any interference with the product data in your feed, deactivate your Shopify API connection to the Google Merchant Center by following these steps:
- Log in to the Shopify admin
- Navigate to “Sales Channels” on the left sidebar and then click on the “Google” channel
- Click on the “Settings” tab, or select “Manage Your Account” next to your Google account
- In the Google Merchant Center account section, click the “Disconnect” button to deactivate the Shopify API that feeds to the Google Merchant Center
- Click “Save”