Organize your inventory with product groups

After you have setup your catalog, go to Catalogs > Product Groups and sort out your groups how you see fit.

Product groups improve the likelihood of your products being shown to the right users at the right time. You may not need/want to promote all of your product groups, but creating these groups is a necessary step for creating Shopping Ads.

🎉 Once you have your catalog created and your products organized into groups, you can proceed with launching ads.