To bring in variations data, the following permissions will need to be enabled. For BigCommerce import instructions, refer to importing products from BigCommerce.
- Go to Products > Primary source and check Product Options
- The system will prompt you to trigger an import to complete the process. Click RUN IMPORT.
You can create links to the product options directly.
Create a new rule to append "?sku=" and the sku.
Set [link] to [link] + "?sku=" + [sku]
Please see our Help article for detailed instructions: Feed rules: concatenation.