To begin setting up and submitting feeds to your desired channels, you must add a feed to your account. When you want to add a feed, you have two options:
Adding a channel feed template
Channel feeds use pre-formatted, optimized, channel-specific feed templates that are designed to take the guesswork out of meeting channel requirements. Some examples are Google Shopping, Amazon, Walmart and Facebook.
To add a common channel feed:
- Go to the Feeds tab from the left navigation
- Click the plus button
- Select Channel Templates
- Find and select the desired feed
- Activate the feed when prompted
- Compile the feed when prompted
Creating a new template using a custom feed
Create a new feed template using your own specifications. With this option, you can build a feed from scratch or import values, settings, and rules from channel-specific feed templates and feeds already being used in your account. To create a new template using a custom feed, follow these steps.